Howard Aldrich has an excellent blog post of choosing titles. Howard Aldrich blog: Can you live up to the titles you choose for your papers?
One of his is my favorite title in our field:
Fools rush in? The institutional context of industry creation (Aldrich, H. E., & Fiol, C. M. (1994). Fools rush in? The institutional context of industry creation. Academy of Management Review, 19(4), 645-670.)
One of my favorite from my work:
Celebrity and Infamy? The Consequences of Media Narratives About Organizational Identity (Zavyalova, A., Pfarrer, M. D., & Reger, R. K. (2017). Celebrity and infamy? The consequences of media narratives about organizational identity. Academy of Management Review, 42(3), 461-480.)
I spend a lot of time on titles. I aim for something that I can scribble on the back of a colleague's business card that summarizes the research question in a memorable way. Howard's blog suggests many ways to achieve that aim.
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Rhonda Reger
Professor
U. of Missouri
Columbia MO
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Original Message:
Sent: 04-10-2019 11:33
From: Cristiano Guarana
Subject: Conversations in the Rough
Hi all,
I am happy to introduce a new communication channel called "Conversations in the Rough". The purpose of this new channel is to create meaningful discussions about research and teaching. Also, by having one channel for conversations, we streamline the whole communication process, and hopefully, you can find relevant information more easily. To facilitate our "Conversations in the Rough", we have a new communication ambassador. Please welcome Bina Ajay!
Bina Ajay is in the third year of her PhD program in management at the Carl H. Linder College of Business, University of Cincinnati. Her research interests include strategic leadership and governance, entrepreneurship, and emotions. Bina has presented her research at the Academy of Management's annual conference, the Southern Management Association's annual conference, and the Strategic Management Society's special conference on strategic leadership. Bina also has a forthcoming book chapter on social entrepreneurship in an edited volume being published by the Tata Institute of Social Sciences. Prior to joining the PhD program, Bina worked in industry for more than ten years and has experience in many functional areas including strategy, business planning, project finance, audit, and taxation. Bina holds a Bachelor of Commerce degree from the University of Mumbai and is an associate member of the Institute of Chartered Accountants of India.
To get our conversation going, Bina created our first question. Feel free to join the conversation by posting answers to the question, and by posting new questions to all our amazing members.
Titles are a simple way of attracting attention to an article, but I usually struggle to come up with a good one and worry about whether it would catch others attention. What is your favorite journal article title? Why does it appeal to you?
Take care,
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Cristiano Guarana
Assistant Professor
Indiana University
Bloomington IN
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